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Building Outreach Campaigns

Brigid MaherWith growing consensus about the importance of social impact in documentary filmmaking, many major funders: The Fledgling Fund, Pare Lorentz Doc Fund, and Tribeca Film Institute, among others, now require outreach campaigns be included in their grant outcomes. Can successful impact strategies can be catalysts for attitude and behavior change?  American University Professor Brigid Maher, Producer/Director of The Mama Sherpas, developed a trial impact study to evaluate society’s thoughts on midwifery; dispelling myths and altering mindsets about nurse-midwives and their practice. Read more...

Social Engagement with Social Television: Sharan Sklar on Media That Matters.

Sharan SklarThe 2015 Media That Matters conference is right around the corner, so we decided to let our #MTMDC panelists to introduce themselves and explain in their own words how they engage with media that matters.

The Independent Television Service (ITVS)’ director of business development, Sharan Sklar is responsible on the growth of OVEE a social TV platform. She will be presenting at  the Media Tools Showcase. Read more...

Empowering the Public by Explaining Complicated Issues: Jody Gottlieb on Media That Matters

Jody_GottliebThe 2015 Media That Matters conference is right around the corner, so we decided to let our #MTMDC panelists to introduce themselves and explain in their own words how they engage with media that matters.

Vulcan Productions’ director of development and production Jody Gottlieb will participate in the Stories of Impact panel.

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Tools to Understand Media Impact: Linnea Hartsuyker on Media That Matters

Linnea_HartsukyerThe 2015 Media That Matters conference is right around the corner, so we decided to let our #MTMDC panelists to introduce themselves and explain in their own words how they engage with media that matters.

Harmony Institute’s product manager Linnea Hartsuyker will participate at Media Impact Tools Showcase.Read more...

“Stand Up Planet” Impact Evaluation Demonstrates Power of Comedy for Change

SUPAudience engagement is one of the key aspects of social issue documentaries seeking meaningful change within communities – yet filmmakers still struggle with the best ways to move audiences from awareness to action. Center Creative Director and documentary producer/strategist Caty Borum Chattoo’s new report Entertainment, Storytelling & Social Change in Global Poverty: An Impact Evaluation of “Stand Up Planet” addresses these issues head-on. Read more...